Privacy Policy | Rugby Inflatables
Effective Date: November 2025
Last Reviewed: March 2026
At Rugby Inflatables, we are committed to protecting your personal data and respecting your privacy.
This policy explains how we collect, use, and store your information in line with the UK General Data Protection Regulation and the Data Protection Act 2018.
Quick Summary
- We only collect data necessary to provide our services
- Your information is stored securely
- We never sell or share your data for marketing purposes
- You remain in control of your personal data at all times
Who We Are
In this policy:
- “We / Us” refers to Rugby Inflatables
- “You” refers to our customers and website visitors
Data Controller: Macauly Peel
📧 Email: info@rugby-inflatables.co.uk
Why We Collect Your Data
We collect and process personal data to:
- Respond to enquiries and manage bookings
- Deliver, install, and collect equipment
- Meet legal, insurance, and tax requirements
- Maintain safety and inspection records
- Improve our services
- Send marketing communications (only with your consent)
What Data We Collect
We may collect:
- Name
- Contact details (email, phone, address)
- Event details (date, venue, setup info)
- Payment and invoice records
- IP address (via website use)
- Photos of equipment setups (see Photography section)
👉 We only collect data that is necessary to provide our services.
Lawful Basis for Processing
We process your data under:
- Contractual necessity – to fulfil your booking
- Legal obligation – tax, insurance, and safety compliance
- Legitimate interest – to operate and improve our business
- Consent – for marketing and identifiable photos
👉 You can withdraw consent at any time.
How Long We Keep Your Data
| Data Type |
Retention Period |
| Booking / hire records |
6 years |
| Accident / incident reports |
Minimum 3 years (longer if minors involved) |
| Marketing / photo consent |
Until withdrawn or up to 3 years |
| General enquiries |
Deleted once resolved |
After this period, data is securely deleted or anonymised.
Who Has Access to Your Data
Access is strictly limited to:
- Macauly Peel (Owner & Data Controller)
- Authorised staff involved in bookings and deliveries
We also use trusted providers:
- Booking Online Ltd (booking system)
- Fastmail (email provider)
- Social media platforms (if you contact us via them)
All providers comply with UK data protection standards.
When We May Share Your Data
We only share data when necessary:
- To meet legal obligations
- For insurance or accident investigations
- To prevent fraud or misuse
👉 Any sharing is minimal, secure, and purpose-specific.
Photography & Marketing
We may take photos of equipment for:
- Safety and insurance records
- Marketing (website, social media, print)
Important:
- We do not use identifiable images of individuals without consent
- This is especially strict for children
- Consent is required for any identifiable person
- No consent is needed for equipment-only photos
👉 You can withdraw consent at any time.
Marketing Preferences
You will only receive marketing if you opt in.
You can unsubscribe at any time:
Cookies & Website Tracking
Our website uses cookies to:
- Improve user experience
- Enable booking functionality
- Analyse website performance
We may use tools like:
- Google Analytics (visitor behaviour insights)
- Microsoft Clarity (visitor behaviour insights)
👉 You can manage cookies through your browser settings.
Your Rights
You have the right to:
- Access your data
- Correct inaccurate data
- Request deletion
- Restrict or object to processing
- Withdraw consent
- Request a copy of your data
👉 We will respond within one month.
Data Security
We protect your data using:
- Password-protected systems
- Restricted access controls
- Secure storage and deletion processes
Data Breach Procedure
In the unlikely event of a breach:
- We will assess and contain the issue immediately
- Notify the Information Commissioner's Office (ICO) within 72 hours if required
- Inform affected individuals if necessary
Making a Complaint
If you have concerns:
- Contact us first — we’ll aim to resolve it quickly
- If needed, contact the Information Commissioner's Office:
🌐 www.ico.org.uk
📞 0303 123 1113
Policy Updates
This policy is reviewed annually or when required due to changes in legislation or business operations.
Approved By
Macauly Peel
Data Controller – Rugby Inflatables
📞 01788 432 383
📧 info@rugby-inflatables.co.uk